The most powerful CEO in history is barely a person anymore. But it’s not just his X-addled brain that has transformed him. Elon Musk has deeply integrated himself into the ‘cyborg collective’ – a world of electrons, brain implants, fantastical promises, bots, and memes. Henry Ford gave his name to Fordism. According to historian Quinn Slobodian and technologist Ben Tarnoff, we’re entering a globe-spanning era of capitalism we might soon call ‘Muskism’.

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