How New Services Can Drive Accounting Firm Growth

05.27.2021 - By Accounting Influencers

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Jeremy Clopton led the Big Data and Analytics and Digital Forensics practices in one of the top accounting firms in the US. He created the SQ Method, a framework designed to help firms overcome challenges and more successfully leverage technology and move firms forward. He is a faculty member for the Association of Certified Fraud Examiners and believes in data and technology's potential to transform firm practice management, leadership, and culture. Selected shownotes:
What being a 'high performing firm' really means in the accounting world, and why it goes beyond 'the numbers'
The different ways professional firms can grow and generate new revenues in the post-covid era
Why limiting your services really limits revenue opportunities for accounting firms
How additional services offer accounting firms and their employees a lot more than just new revenues
The biggest mistakes accounting firms make when introducing new service lines
How the 'compliance vz advisory' conversation drives the need for new additional accounting services
Why accountants struggle to price non-compliance services and what they can do about it
Simple examples of how accounting firms can position and price addition services
The key questions accounting firms should be asking when considering the introduction of an additional service
The importance of market research for accounting firms who want to offer clients some additional services
Why the busiest 'tax season' is actually the best time for accountants to uncover new revenue opportunities for their clients
Why many accounting firms are unrealistic about how quickly new services lines can be profitable
Examples of lucrative new service lines that accounting firms could offer their clients
A simple question accountants can ask their clients to kickstart new revenue conversations
How accounting firms can develop a culture of cross-selling and positioning additional services with multiple clients
What will happen to professional firms who reactively wait for growth without offering their clients additional services
Jeremy is also passionate about employee engagement and the value brought by each generation in the workforce. An avid reader, he says Patrick Lencioni, Brené Brown, Daniel Pink, and Scott Berkun have influenced his leadership style. Beyond books, he is a fan of TED curated content and cites Shonda Rhimes' TED2016 talk 'My Year Of Saying Yes To Everything' as one of the most influential talks of his career. Outside of work, Jeremy enjoys spending time with his wife, Katie, three innately curious daughters, a lazy golden retriever, and two energetic toy Australian shepherds. He enjoys running, golf, and helping his wife run a non-profit organization. Contact him here:
http://upstreamacademy.com/ (Website and blog)
https://www.linkedin.com/in/jeremyclopton/ (LinkedIn)

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