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Join Corey Quinn and Andrew Peluso—Founder & CEO of Pesty Marketing—as they dive into the game-changing power of deep specialization in the agency world. Andrew shares his journey from knocking doors as a pest control salesman to building a premium digital marketing agency exclusively for pest control companies doing $1M+ in revenue. Discover the turning points that led him to niche down, the lessons learned from failed partnerships, and how relentless client focus created a defensible “moat” in a crowded market.
If you’re an agency owner ready to escape mediocrity, charge premium fees, and build unstoppable growth, this episode is packed with hard-won insights!
The resources mentioned in this episode are:
Escape the generalist trap with my best-selling book “Anyone, Not Everyone” and discover how to become the go-to agency in a vertical market https://www.AnyoneNotEveryone.com
👍If you liked this episode, please rate and review us on Apple Podcasts, and be sure to hit the subscribe button! 🔔
😩 Feeling stuck trying to stand out in a noisy market? I’d love to give you my free crash course that will help you go from “just another generalist” to a go-to expert people seek out.
In just a few short days, you’ll learn how to position yourself with clarity, authority, and focus.
➡️ Sign up here: deepspecializationcourse.com
This episode was produced and brought to you by Reignite Media.
5
3636 ratings
Join Corey Quinn and Andrew Peluso—Founder & CEO of Pesty Marketing—as they dive into the game-changing power of deep specialization in the agency world. Andrew shares his journey from knocking doors as a pest control salesman to building a premium digital marketing agency exclusively for pest control companies doing $1M+ in revenue. Discover the turning points that led him to niche down, the lessons learned from failed partnerships, and how relentless client focus created a defensible “moat” in a crowded market.
If you’re an agency owner ready to escape mediocrity, charge premium fees, and build unstoppable growth, this episode is packed with hard-won insights!
The resources mentioned in this episode are:
Escape the generalist trap with my best-selling book “Anyone, Not Everyone” and discover how to become the go-to agency in a vertical market https://www.AnyoneNotEveryone.com
👍If you liked this episode, please rate and review us on Apple Podcasts, and be sure to hit the subscribe button! 🔔
😩 Feeling stuck trying to stand out in a noisy market? I’d love to give you my free crash course that will help you go from “just another generalist” to a go-to expert people seek out.
In just a few short days, you’ll learn how to position yourself with clarity, authority, and focus.
➡️ Sign up here: deepspecializationcourse.com
This episode was produced and brought to you by Reignite Media.
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