How often do you wear your CEO hat in your business?

It can be so easy, especially if your business is just you, or you and a small team, to get stuck in the detail of the day to day. Of dealing with what is right in front of you, of doing the doing.

But if you think about CEOs, they don’t do a lot of the day to day doing, they get paid the big bucks to make the hard decisions, to be the visionary, to determine the strategy, to manage risk.

When you don’t take the time to wear your CEO hat, it’s easy to lose sight of why you started your business in the first place, to feel directionless.

Key points in this episode:

• CEO’s are responsible for setting the vision, strategy and long term goals for your business. They’re focused on long term growth and sustainability.
• You can take a cyclical approach to being the CEO, using the 4 phases of your menstrual cycle.
• Make space each week to wear your CEO hat, to zoom out of the detail and day to day.

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