This business was making $360k a year and made a $1.5M growth move in 18 minutes. Not by selling more. Not by marketing harder. By fixing one overlooked number. In this episode of the GSD Show, Mike Arce breaks down a real client case where a simple shift in retention completely changed the financial trajectory of the business. Using live math and clear CEO logic, Mike shows how focusing on churn instead of new sales turned average growth into exponential leverage. If you want to understand how high-level operators make decisions that compound instead of stall, this episode gives you the exact thinking behind it.

Chapters

(00:00) Introduction

(00:46) Why This Business Was Stuck at $360K

(01:26) The Hidden Problem Most Owners Miss

(02:39) How Churn Cancels Growth

(03:22) The Simple Formula That Changed Everything

(04:46) Turning Retention Into Revenue

(06:08) Why New Sales Were the Wrong Focus

(07:23) The Compounding Effect of One Fix

(08:13) When the Decision Finally Clicked

(09:12) Why Numbers Are the Language of Business

Have you ever had a single insight change the entire trajectory of your business? Leave your answer in the comments

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