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700% - that's the growth in demand for Yoga mats in 2020! In this episode, Samaksh and Anirudh break down the at-home-fitness trend, which was the only sliver of hope for the overall fitness industry that was reeling with losses due to closed gyms. First, they take a look at the businesses behind the athleisure craze, such as Lululemon (https://shop.lululemon.com/) and Gymshark (https://eu.gymshark.com/). Next, they discuss some innovative tech gadgets like Peloton (https://www.onepeloton.com/), Mirror (https://www.mirror.co/) and Tonal (https://www.tonal.com/) that witnessed a significant uptick in userbase in 2020. Easing on the tech mania for the next segment, they shift their focus to some interesting non-tech fitness products such as Bala Bangles (https://shopbala.com/), the company behind D2C weighed bracelets for women for intensifying their workouts, and Firefighter (https://www.fitfighter.com/). They then break down the numbers behind My Yoga Teacher (https://www.myyogateacher.com/) which is an on-demand yoga classes platform connecting Yogis in the US with experts based out of India via video. Finally, they end the episode by discussing the need for tools for fitness coaches in the lockdown to conduct their business online and manage their clients and how companies like Talent Hack (https://www.thetalenthack.com/home) are tackling this business opportunity.
700% - that's the growth in demand for Yoga mats in 2020! In this episode, Samaksh and Anirudh break down the at-home-fitness trend, which was the only sliver of hope for the overall fitness industry that was reeling with losses due to closed gyms. First, they take a look at the businesses behind the athleisure craze, such as Lululemon (https://shop.lululemon.com/) and Gymshark (https://eu.gymshark.com/). Next, they discuss some innovative tech gadgets like Peloton (https://www.onepeloton.com/), Mirror (https://www.mirror.co/) and Tonal (https://www.tonal.com/) that witnessed a significant uptick in userbase in 2020. Easing on the tech mania for the next segment, they shift their focus to some interesting non-tech fitness products such as Bala Bangles (https://shopbala.com/), the company behind D2C weighed bracelets for women for intensifying their workouts, and Firefighter (https://www.fitfighter.com/). They then break down the numbers behind My Yoga Teacher (https://www.myyogateacher.com/) which is an on-demand yoga classes platform connecting Yogis in the US with experts based out of India via video. Finally, they end the episode by discussing the need for tools for fitness coaches in the lockdown to conduct their business online and manage their clients and how companies like Talent Hack (https://www.thetalenthack.com/home) are tackling this business opportunity.