Here's that wake-up call you didn't know you needed: 93% of people trying to "rebrand" themselves are doing it completely backwards. They're changing their LinkedIn photo and updating their bio while keeping the exact same behavior patterns that created their current reputation. In this episode, Nora Mitchell breaks down why your rebrand is failing and what actually works.

🎯 What You'll Learn:

• Why behavior change beats surface changes every single time (plus the 66-day rule most people get wrong)

• The 30-second window where people decide if you're competent, and how to nail it consistently

• How executives actually demonstrate new-level behaviors before they get promoted (not after)

• The body language and tone combination that makes up 93% of your first impression

👤 Perfect for: anyone who's tired of being seen the same way and wants people to finally notice their growth.

📍 Chapters:

[00:00] Nora Mitchell reveals the backwards rebrand trap

[01:45] Why your LinkedIn makeover isn't working

[03:30] The 66-day habit formation myth everyone believes

[05:15] First impressions: the brutal 30-second reality

[07:00] How successful executives rebrand before promotion

[09:30] Body language that actually changes perceptions

[11:15] Your action plan for behavior-based rebranding

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🔍 Topics: personal branding, career change, professional reputation, behavior change, executive presence

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Keywords: talent acquisition, leadership advice, job market

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