This episode of The WP Minute’s Agency Action podcast is all about agency growth through project management. Kurt and Toby focus on phased launch approaches, the importance of MVPs, and the iterative nature of project management. They also explore different pricing models, the significance of client relationships, and the challenges of defining maintenance services. You’ll also get useful tidbits on the value of experience in agency work and considerations for growth and investment. It’s everything you need to go bigger and better!

Takeaways:

• Phased launches can help manage client expectations and project timelines.
• MVPs (Minimum Viable Products) are crucial for getting projects off the ground quickly.
• Iterative processes allow for continuous improvement and adaptation.
• Good, better, best pricing models can enhance client engagement.
• Building strong client relationships is essential for long-term success.
• Industry experience can lead to better decision-making and pricing strategies.
• Defining maintenance services can clarify expectations for clients.
• Value-based pricing is often more effective than hourly rates.
• Growth should align with personal and professional goals. 

Important Links:

• Kurt’s Agency: Mañana No Mas
• Toby’s Agency: The Mighty Mo!
• Follow Kurt & Toby:
  LinkedIn: Kurt | Toby
• Agency Action Podcast: thewpminute.com/subscribe