In this episode of The Great Retail Debate, Martin Newman and David Boynton unpack the rise of Primark, exploring the brand’s laser focus on product and price, its surprising resilience in an e-commerce-driven world, and its bold choice to thrive without traditional advertising or online sales. They also examine the challenges ahead in the digital era and under new leadership, while posing one big question for listeners: is Primark the UK’s most underrated giant?