Arnold Ma…

CEO of award-winning Chinese digital marketing agency - Qumin.

And also one of the most ‘brand-driven’ B2B CEO’s I’ve ever met.

From filming internal company vlogs to building a media company…

Arnold and the team at Qumin… live and breathe content as a company.

And what particularly fascinates me about these guys, is how quick they’re to iterate on new ideas...

And you know - look, Arnold was very frank with me during this conversation - they’ve tried lots of things that haven’t worked.

But one thing that’s remained consistent: is that they’ve never stopped.

My conversation on today’s podcast goes behind the scenes of Qumin’s content engine and into the mind of Arnold Ma.... a CEO who really understands marketing.