We know how important it is to build a successful employer brand. There are lots of different elements that need to come together to formulate a strong EVP (Employee Value Proposition) and one of these is reward communications.

 In this episode of The Big Bright Podcast, we chat with Becky Hewson-Haworth on this particular aspect of building a strong employer brand. We chat about the importance of reward communications and how you can incorporate traditional marketing storytelling into your comms, forming a larger part of your employer branding strategy. 

Listen in to discover:

• What are reward communications?
• Why are reward communications so important?
• How does reward communications fit into your employer brand strategy? 
• How can you measure success and ROI in reward communications? 
• How to ditch the jargon and make your reward comms accessible for all 

Interviewer: Amy Burchill 

Guest speaker: Becky Hewson-Haworth from Clarion Call Communications 

Podcast produced by Let’s Talk Video Production: