The Mobile User Acquisition Show

🤖How SDKs-gone-wild will be reined in with SDK Runtime: Google’s Privacy Sandbox for Android explained 💪


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What happens to naughty SDKs that do what they aren't supposed to do?

In the second episode of our “Google’s Privacy Sandbox for Android explained” series, we talk about SDK Runtime - Google’s proposed solution to SDKs-gone-wild.

SDKs are a convenient feature for most app developers. However, some SDKs tend to gather user data in ways that app developers aren't privy to. SDK runtime is expected to be a step towards limiting the power of SDKs.

Check out this episode where our CEO Shamanth throws more light on this subject.

KEY HIGHLIGHTS

What is an SDK?

🔬 The components of an SDK code are unknown

🎈 Developers can’t control an SDK

🧮 How SDK runtime solves this problem

🔍 How SDK developers may evolve going forward

**
Check out the show notes here:
https://mobileuseracquisitionshow.com/episode/google-privacy-sandbox-android-sdk-runtime/
**
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog

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The Mobile User Acquisition ShowBy Shamanth Rao

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