The Product-Led Sales Podcast

How Sendbird evolved its product-led growth and sales motion as it grew | Yaekyum Lee, Sendbird


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In today's episode we hear from Yaekyum Lee, Sendbird's Global Head of Customer Experience. Yaekyum joined Sendbird as one of its first employees focused on growth and revenue. Over the years he has led Growth, Sales, and now CX at Sendbird, and helped it scale from a seed stage startup to a product-led unicorn. Yaekyum talks about how Sendbird made decisions to evolve its PLG motion, and how its approach to sales changed over the years, as the company grew.

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The Product-Led Sales PodcastBy HeadsUp.ai