In this episode of Outside the Box: Digital Marketing Unboxed, we dive deep into how SEO is transforming with the rise of Artificial Intelligence (AI) and Artificial Intelligence Optimization (AEO). Host Kevin Clemmons explores how search engines are evolving to understand user intent more accurately, shifting SEO strategies from keyword-focused to content-driven. We discuss the impact of AI algorithms like Google’s RankBrain and BERT, the growing importance of user experience, and how optimizing for voice search is becoming essential. Tune in to learn how AEO is helping businesses future-proof their content for the next generation of search. Whether you’re a seasoned marketer or just starting out, this episode will equip you with the insights you need to stay ahead in SEO!