The Rebel Lawson Show

How Social Media Turned Creators Into Addicts


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The Attention Trap isn’t about doom-scrolling. It’s about what happens when creators become the addicts.

In this episode, Rebel gets brutally honest about the dark side of the “grind” — working a 10-hour-a-day job, then streaming 200+ hours a month, seven days a week, chasing growth that never quite lands. The internet calls it hustle. Your nervous system calls it hell.

We break down how social apps are built like casinos — dopamine hits, endless feeds, random rewards — and why creators are the ones paying the highest price in burnout, anxiety, money stress, and identity collapse. Studies now show most creators are burned out, financially unstable, and seriously struggling with mental health, even as platforms keep telling them to “just stay consistent.”

If you’ve ever worked all day, streamed all night, refreshed stats till your brain was mush, and still felt like you were “not doing enough,” this episode is your reality check and your permission slip: you’re not the problem — the system is.


You’ve just listened to The Rebel Lawson Show — where we call out the BS, connect the dots, and talk about what’s really going on out there.

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The Rebel Lawson ShowBy Rebel Lawson