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How Swiggy, Zomato, and Zepto are coping with the slowdown
After almost a year, Zomato, Swiggy, and Zepto don’t appear to be on the front foot any longer.
The market was bound to tap out at some point, and it was always going to plateau much faster than food delivery did.
There is a well-known framework for understanding how humans respond to perceived threats.
Tune in to The Nutgraf to hear Praveen Gopal Krishnan explain the above companies’ responses.
From original podcasts to writer-narrated versions of our subscriber newsletters, you can now listen to The Ken each day. Discover them all at the-ken.com/podcasts. You can also subscribe to The Ken Premium on Apple Podcasts for an easy monthly price (Rs 299 in India). The channel will include ALL our premium podcasts and audio.
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By The KenAfter almost a year, Zomato, Swiggy, and Zepto don’t appear to be on the front foot any longer.
The market was bound to tap out at some point, and it was always going to plateau much faster than food delivery did.
There is a well-known framework for understanding how humans respond to perceived threats.
Tune in to The Nutgraf to hear Praveen Gopal Krishnan explain the above companies’ responses.
From original podcasts to writer-narrated versions of our subscriber newsletters, you can now listen to The Ken each day. Discover them all at the-ken.com/podcasts. You can also subscribe to The Ken Premium on Apple Podcasts for an easy monthly price (Rs 299 in India). The channel will include ALL our premium podcasts and audio.