Meet Corey Haines, creator of Swipe Files and cofounder of SwipeWell. Previously, he was the Head of Growth at Baremetrics and the first marketing hire at Cordial.

In this episode, you'll hear why Corey created Swipe Files and how it differs from other marketing communities. You'll learn what it means to market like a media company in a B2B SaaS setting, how you can implement it within your budget and team size, and, finally, how to find a long-term balance between brand and performance marketing.