One post. That’s all it took to spark a 160,000-member community. No ads. No funnels. Just a real connection.

In this episode of The Amazing Marketing Show, Tristan Ahumada shares how he accidentally built one of the largest real estate Facebook groups in the world,  Lab Coat Agents, with over 160,000 members, and turned it into a thriving ecosystem of influence, loyalty, and revenue.

He didn’t use paid ads. He didn’t use a traditional funnel. And he sure didn’t chase likes.

Instead, Tristan focused on something most marketers ignore: deep human connection at scale.

💡 In this episode, you’ll discover:

The story behind the one post that started it all

Why community outperforms content in 2025

The psychology of trust, and how to earn it online

The frameworks Tristan uses to monetize without “commission breath”

How he uses AI to keep the human touch at the center of content creation

A fresh perspective on building movements, not just audiences

Whether you're a content creator, real estate pro, or brand trying to grow loyalty that lasts, this episode will flip your growth strategy upside down.

Connect with Tristan Ahumada:

YouTube Channel: https://www.youtube.com/channel/UCJ6o6B5JPEBP57hu9VdzT4Q YouTube

Official Website / Hub: https://www.tristanahumada.com/ Tristan Ahumada+1

Coaching & Community (A Brilliant Tribe): https://abrillianttribe.com/ A Brilliant Tribe

Lab Coat Agents: https://www.labcoatagents.com/

Instagram (DM Tristan): https://www.instagram.com/tristan.ahumada/

Facebook: https://www.facebook.com/labcoatagents

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