In this episode of 7 Figure Annuity Sales, host Caleb North breaks down what a rate cut environment means for the annuity industry—and how agents can prepare for the changes ahead. While many will see dropping rates as a challenge, Caleb shows why it doesn't have to hurt your business if you make the right adjustments. This conversation is all about adapting to market shifts and ensuring your production continues to grow, no matter where rates are headed.