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How the Secret Weapon of International Distribution Is Helping US Brands Win with Chad Epling, Founder of Mamenta
Chad Epling is Founder and CEO of Mamenta, a global platform that enables brands and retailers from every continent to expand their retail coverage internationally.
Prior to this, Chad held senior roles in a variety of other e-commerce enablement firms like Onestop Internet, Webtrends Optimize, and EchoMail. Chad studied Electronic New Media at the University of Akron.
In this episode…For most US brands, thinking of expanding into the international markets can be full of misconceptions. One of the most common misconceptions is that other countries' marketplaces are as large as the Amazon channel. And according to Chad Epling of Mamenta, just because the infrastructure is there, it doesn't necessarily mean that people will come to try out your products. There are a number of factors that need to be looked into before deciding which marketplace to enter and this is where his company steps in.
Mamenta works with both local and international brands to help them establish their brand in other international marketplaces. In this episode of Buy Box Experts, James Thomson to talk about the work his company does, other misperceptions US brands have about international marketplaces, and how these brands can manage their overseas distribution.
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By Joseph Hansen and James ThomsonChad Epling is Founder and CEO of Mamenta, a global platform that enables brands and retailers from every continent to expand their retail coverage internationally.
Prior to this, Chad held senior roles in a variety of other e-commerce enablement firms like Onestop Internet, Webtrends Optimize, and EchoMail. Chad studied Electronic New Media at the University of Akron.
In this episode…For most US brands, thinking of expanding into the international markets can be full of misconceptions. One of the most common misconceptions is that other countries' marketplaces are as large as the Amazon channel. And according to Chad Epling of Mamenta, just because the infrastructure is there, it doesn't necessarily mean that people will come to try out your products. There are a number of factors that need to be looked into before deciding which marketplace to enter and this is where his company steps in.
Mamenta works with both local and international brands to help them establish their brand in other international marketplaces. In this episode of Buy Box Experts, James Thomson to talk about the work his company does, other misperceptions US brands have about international marketplaces, and how these brands can manage their overseas distribution.