The Executive Brand Podcast

How This B2B Founder Built a 50,000+ Community With LinkedIn


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RevGenius is an online, free 45K+ community for sales, marketing, rev-ops, and customer success professionals. They offer an inclusive space to learn, share, and bond over the revenue industry experience.




I talked to Jared Robin, the co-founder of RevGenius. We talked about the concept of audience-led growth, how founders can develop a unique point of view to differentiate themselves and many other topics like:




- How to Build a Unique Point of View and Identifying Your Unique Perspective


- Community vs. Audience: Understanding the Difference


- Content Creation Strategies and Insights


- The Importance of Building Relationships Over Numbers


- Balancing Time and Effort in Growth Strategies




Don’t forget to subscribe to the podcast for more deep-dive conversations with industry leaders. If you enjoyed this episode, leave a review and share it with your network.




Connect with Jared:


Jared's LinkedIn: https://www.linkedin.com/in/jaredrobin/


RevGenius: https://www.revgenius.com/




Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH


LinkedIn: https://www.linkedin.com/in/finnthormeier/


Website: https://www.project33.io/






#linkedin #founderledmarketing #linkedinads #linkedinagency #founderbranding #saas #b2bmarketing #demandgeneration #demandgen #content #b2b #revenue #contentmarketing #performancemarketing #videomarketing #personalbranding



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The Executive Brand PodcastBy Finn Thormeier