Most goals fail—not from lack of ambition, but from being set incorrectly. Achieving your goals the right way requires a mix of values, feedback, commitment, and a little behavioral science. In this episode, get introduced to practical strategies like the goal gradient effect and illusory goal progress, and learn how to make your goals concrete, achievable, and uniquely yours. Plus, get a sneak peek at our GoalShift course, a short, high-impact series of training videos designed to help anyone apply these insights and finally reach the goals they set.

Chapter Markers:

0:00 - Goal setting and its challenges

1:19 - Behavioral science and goal setting

3:29 - The best way to achieve your goals

4:29 - GoalShift: Your new secret weapon