The LA Goals Podcast: Success Uncovered

How To Adapt Your Business During The Pandemic & THRIVE Feat. Kari Dirksen (Founder of Feathered Arrow Events)


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In today’s podcast episode, we discuss how to adapt to the pandemic and continue to thrive as a business. We feature Kari Dirksen, the Founder & CEO of Feathered Arrow, a boutique wedding planning/design company. As someone whose business was forced to adapt to canceled in-person events, she shares how she was able to overcome the difficulty of conducting business during social distancing and event mandates. She is also an educator for entrepreneurs and host of the business podcast, The Local Table. She is a sucker for a good love story and wants her clients to share every detail about how they met + got engaged! She believes that wedding planning doesn’t have to be stressful and that it should be fun! She is a creative entrepreneur at heart and loves educating other entrepreneurs and encouraging them to go after their dreams and start their own business.

Topics covered:

  • How did she acquire her expertise and skills
  • How to transition to have multiple streams of income.
  • Steps taken immediately once the pandemic started
  • How to adapt to the quarantine as a small business
  • How she created digital products to replace wedding planning
  • How to still get clients and make people feel comfortable purchasing from you despite the pandemic 
  • How to get referrals
  • How to balance your time with multiple streams of income

To watch part 2 of this interview, visit: http://lagoals.com/podcast


Kari Dirksen’s website: https://featheredarrowevents.com/shop

Instagram: https://www.instagram.com/featheredarrowevents/ 

Pinterest: https://www.pinterest.com/featheredarrowevents/

Facebook: https://www.facebook.com/featheredarrowevents 

Mood Board Template: https://featheredarrowevents.com/mb-shop 

Welcome Packet Template: https://featheredarrowevents.com/wp-shop 


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Twitter: https://twitter.com/TeamLAGoals

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The LA Goals Podcast: Success UncoveredBy LA Goals