The Breakthrough Year Podcast: Online Business, Blogging & Brand Strategy

060 | How To Add Infoproducts To A Service-Based Business

07.24.2018 - By Sam Bell | Brand Stylist, Designer and Online Business CoachPlay

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As a service-based business, there’s only so much time you have in the day to work with clients. You can hire a team and scale that way, but ultimately there’s only one of you and there’s a cap to the revenue you can generate as a service provider. More and more, service-based business are leveraging one of their more precious assets to create products that allow them to scale their businesses quickly: knowledge. You have a unique skill set. You have knowledge and experience that your audience, your clients and people in your community don’t have. And it doesn’t have to be complicated!In this episode, infopreneur, business coach and host of the Infopreneur Summit, Bailey Richert shares her number 1 strategy for working out exactly what infoproduct to create - hint: it’s as simple as looking at your process and making it DIY! But I also know that there’s some serious mindset hang-ups and mistakes that you can make when it comes to adding infoproducts to your service-based business, so Bailey and I go into depth on how to overcome (and disprove!) mindset blocks like: “If I package up what I know, no-one will book my high-end packages!” “I’m not an expert” “No one will want to learn me” “Someone is already doing it” And we look at common mistakes like: Creating a product but forgetting to plan out the launch and promotional strategy. Not building up your audience and priming them for the upcoming launch. Don’t worry, we will set you straight and show you how to avoid those mistakes and exactly why the world NEEDS your infoproduct! So if adding infoproducts is something you’ve been thinking about or if you’ve never heard of infoproducts before but you know that there’s a limit to how much money you can make in your service based business, then be sure to tune in!

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