Content Amplified

How to align sales and marketing?


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In this episode, we interview Michael Eckhoff, a fractional Chief Revenue Officer (CRO) helping companies grow and scale.

What you'll learn in this episode:

  • Strategies to align sales and marketing teams effectively
  • How to use data and metrics to drive alignment
  • The role of product marketing in bridging gaps between teams
  • Key metrics for tracking and improving sales processes
  • Techniques for creating impactful, value-based content

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Content AmplifiedBy Masset - Content Amplified