You shouldn't start by pitching your product to a customer unless you amplify their pain point and make them completely aware of the terrible outcome of their current situation.  

In this episode, we will talk about the first step of how you can pitch your product to a customer following the eight steps process of pitching a product.  

1. Amplifying a customer problem 

2. Demystifying previous misbeliefs  

3. Introducing your solution 

4. Introducing your solution benefits 

5. Introducing proofs around your solution  

6. Packaging your solution into an irresistible offer 

7. Comparing your offer to the competition 

8. Answering your customer objections

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