Attributed - A podcast by Dreamdata

How to Attribute B2B Marketing Activities to Revenue


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On this episode of Attributed Steffen Hedebrandt is a guest on SaaS Marketing Superstars hosted by Aaron Zakowski. 

Steffen is sharing his experience of working with various B2B companies. 

He will go through topics like:


How to properly evaluate B2B attribution insights

Metrics and touchpoints that can be used to determine meaningful customer engagement

What are the biggest problems B2B companies are facing with attribution and how to solve them? 

How to use LinkedIn and Podcast to grow your audience. 

Using Linkedin to run account-based and role-based retargeting ads  



For more episodes got to the SaaS Marketing Superstars Podcast: https://aaronzakowski.com/podcast/

Follow Aaron Zakowski on LinkedIn: https://www.linkedin.com/in/aaronzakowski/

Follow Steffen Hedebrandt on LinkedIn:  https://www.linkedin.com/in/steffenhedebrandt/

Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.


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🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io 



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Attributed - A podcast by DreamdataBy Dreamdata