Action and Advice Podcast

How to Balance Value and Promotion Without Feeling Guilty


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Feel awkward every time you promote your offer? You’re not alone.


In this episode of the Action & Advice Podcast, we unpack the mindset blocks that make small business owners feel weird about selling — and show you how to fix them.


You'll learn:

  1. Why “giving value” doesn’t mean avoiding sales
  2. A simple 3-bucket content system to mix value and promotion
  3. How to reframe promotion as helping, not pushing
  4. A weekly content rhythm that balances it all beautifully


Whether you’re a creator, coach, or service provider — this episode will help you promote your offer with confidence, not guilt.


Hit play, ditch the hesitation, and sell like someone who believes in what they do.

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Action and Advice PodcastBy A&A Academy