Why do we have so much fear showing up and feel compelled to hide behind avatars.

On digital platforms, why do people desire to be a thought leader or speaker but have to use hype reels and highly edited video to deliver concise information, as they build an audience.

How do we make it fun for the listener and include them? Can we show up as ourselves, as we strive to be business leaders, fake or real influencers - eager to hack the algorithm and claw for attention. 

Lay some digital easter eggs - people want to find you.

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Music by Twinmusicom