How can you use your own personality to promote your business? People like to buy from people and in today's social world nothing works better. But how do you do it and how well can it work?

In this episode Paul and Clare meet Gilchrist Thomas from My Sauce who has used his lively personality and Caribbean roots to promote and sell his range of sauces and marinades. Find out exactly how he does it and how you can become your own brand ambassador.

Hosted on Acast. See acast.com/privacy for more information.