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How to Be Authentic in Your Personal Brand
Feeling like you're putting on a performance with your personal brand instead of being truly authentic?
It happens to the best of us. That's why I had on authenticity expert, Nancy Li to the show.
In this episode, Nancy shares her journey of growing up as a Chinese American who felt neither American enough in America nor Chinese enough in China, leading her to explore and embody authenticity in her work and life.
Through this episode, you'll learn:
→ The importance of showing up genuinely in personal and professional settings
→ The balance between spontaneity and structured efforts
→ How authenticity can enhance relationships, build trust, and positively impact personal branding.
📬 Brand Science Newsletter: https://davepolykoff.com/newsletter
🧰 Get Your Toolkit: https://davepolykoff.com/resources/pe...
***
TIMESTAMPS
00:00 - Introduction to Personal Branding
00:33 - Nancy's Backstory: The Journey to Authenticity
05:27 - Defining Authenticity
12:38 - Principles of Authenticity in Practice
23:57 - The Importance of Authenticity in Personal Branding
36:59 - Trusting Your Feelings and Authenticity
37:41 - Spotting Inauthenticity in Others
41:07 - Consistency in Personal Branding
46:49 - Balancing Passion and Audience Empathy
52:29 - Focusing on What Works
57:06 - Exploring Spontaneity and Creativity
01:04:28 - Final Thoughts and Reflections
***
CONNECT WITH NANCY
🌐 Website: https://pannapanya.com/
📸 Instagram: https://www.instagram.com/pannapanya101/
💼 LinkedIn: https://www.linkedin.com/in/nancywingli/
🎵 TikTok: https://www.facebook.com/pannapanya101/
📹 YouTube: https://www.youtube.com/@pannapanya
***
CONNECT WITH ME
🌐 Website: https://DavePolykoff.com
📸 Instagram: https://www.instagram.com/davepolykoff
💼 LinkedIn: https://www.linkedin.com/in/dave-polykoff/
🎵 TikTok: https://www.tiktok.com/@davepolykoff
👤 Facebook: https://www.facebook.com/davidpolykoff
🐦 X/Twitter: https://x.com/DavePoly
📹 YouTube: @DavePolykoff
***
⭐ Leave a rating on Spotify
https://open.spotify.com/show/3FVc5lgMX1zuWkQUOZGqt6
⭐ Leave a review on Apple Podcasts
https://podcasts.apple.com/us/podcast/brand-science/id1739150806
***
🧰 MY TOOLS FOR RUNNING BRAND SCIENCE
SOFTWARES
Recording → Riverside 🔗 https://bit.ly/get-riverside
Editing → Descript 🔗 http://www.descript.com
Content Repurposing → Castmagic 🔗 https://bit.ly/signup-castmagic
Images → Canva 🔗 https://canva.com
Finding Guests → Podmatch 🔗 https://bit.ly/get-podmatch
EQUIPMENT
Camera → Sony Alpha ZV-E10 🔗 https://amzn.to/3JY7C2v
Microphone → Shure MV7+ 🔗 https://amzn.to/3JY7LTB
Mic Holder → Elgato Wave Mic Arm 🔗 https://amzn.to/3QF2RP7
Teleprompter → ILOKNZI 12” 🔗 https://amzn.to/3USPoFU
Headphones → Sony WH1000XM3 🔗 https://amzn.to/3UTZTZz
4K Recording → Elgato Cam Link 4K 🔗 https://amzn.to/3UWW8mj
View all episodes
By Dave PolykoffFeeling like you're putting on a performance with your personal brand instead of being truly authentic?
It happens to the best of us. That's why I had on authenticity expert, Nancy Li to the show.
In this episode, Nancy shares her journey of growing up as a Chinese American who felt neither American enough in America nor Chinese enough in China, leading her to explore and embody authenticity in her work and life.
Through this episode, you'll learn:
→ The importance of showing up genuinely in personal and professional settings
→ The balance between spontaneity and structured efforts
→ How authenticity can enhance relationships, build trust, and positively impact personal branding.
📬 Brand Science Newsletter: https://davepolykoff.com/newsletter
🧰 Get Your Toolkit: https://davepolykoff.com/resources/pe...
***
TIMESTAMPS
00:00 - Introduction to Personal Branding
00:33 - Nancy's Backstory: The Journey to Authenticity
05:27 - Defining Authenticity
12:38 - Principles of Authenticity in Practice
23:57 - The Importance of Authenticity in Personal Branding
36:59 - Trusting Your Feelings and Authenticity
37:41 - Spotting Inauthenticity in Others
41:07 - Consistency in Personal Branding
46:49 - Balancing Passion and Audience Empathy
52:29 - Focusing on What Works
57:06 - Exploring Spontaneity and Creativity
01:04:28 - Final Thoughts and Reflections
***
CONNECT WITH NANCY
🌐 Website: https://pannapanya.com/
📸 Instagram: https://www.instagram.com/pannapanya101/
💼 LinkedIn: https://www.linkedin.com/in/nancywingli/
🎵 TikTok: https://www.facebook.com/pannapanya101/
📹 YouTube: https://www.youtube.com/@pannapanya
***
CONNECT WITH ME
🌐 Website: https://DavePolykoff.com
📸 Instagram: https://www.instagram.com/davepolykoff
💼 LinkedIn: https://www.linkedin.com/in/dave-polykoff/
🎵 TikTok: https://www.tiktok.com/@davepolykoff
👤 Facebook: https://www.facebook.com/davidpolykoff
🐦 X/Twitter: https://x.com/DavePoly
📹 YouTube: @DavePolykoff
***
⭐ Leave a rating on Spotify
https://open.spotify.com/show/3FVc5lgMX1zuWkQUOZGqt6
⭐ Leave a review on Apple Podcasts
https://podcasts.apple.com/us/podcast/brand-science/id1739150806
***
🧰 MY TOOLS FOR RUNNING BRAND SCIENCE
SOFTWARES
Recording → Riverside 🔗 https://bit.ly/get-riverside
Editing → Descript 🔗 http://www.descript.com
Content Repurposing → Castmagic 🔗 https://bit.ly/signup-castmagic
Images → Canva 🔗 https://canva.com
Finding Guests → Podmatch 🔗 https://bit.ly/get-podmatch
EQUIPMENT
Camera → Sony Alpha ZV-E10 🔗 https://amzn.to/3JY7C2v
Microphone → Shure MV7+ 🔗 https://amzn.to/3JY7LTB
Mic Holder → Elgato Wave Mic Arm 🔗 https://amzn.to/3QF2RP7
Teleprompter → ILOKNZI 12” 🔗 https://amzn.to/3USPoFU
Headphones → Sony WH1000XM3 🔗 https://amzn.to/3UTZTZz
4K Recording → Elgato Cam Link 4K 🔗 https://amzn.to/3UWW8mj