In this episode we Get Clear on Who We Are. We must invest in our most valuable asset...our people. That begins by writing a Job Story (aka job description) for every position. Not just a list of commoditized skills, rather laying down a compelling reason why someone should work with you and the attributes you are looking for. Ching defines who gets to cook asian food that will be an extension of her story, heritage and food style. Best Served New aims to unlock the potential of F&B entrepreneurs through coaching them along their journey and amplifying their worth and work.