Today I talk to Niki DeGoey, founder of Hey Niki Creative, about how to tackle your business’ branding. We cover what to do, what to try and what not to do when it comes to branding in 2022. And what the heck it actually means. Is there anything other than fonts and colours you need to think about?!One of the reasons why I wanted to chat with Niki (apart from the fact that she is awesome) is that she specializes in helping businesses build craveable brands online. No small feat in today’s ver...