In this episode, Melinda Emerson talks with Alfred Mai, CEO of MS Games, about his entrepreneurial journey in the card game business. They discuss selling on Amazon vs. their own website, the importance of online marketing, strategies for product promotion on Amazon, and the role of customer reviews and Amazon's Vine program. Alfred also shares his top business advice.
(0:00) Introduction and background of Alfred Mai, President and CEO of MS Games
(2:25) Alfred's journey and the start of his card game business
(3:24) Comparison Discussion: Selling on Amazon versus own website
(5:53) Importance of online marketing and evolution of ads on Amazon
(8:20) Strategies for promoting and scaling products on Amazon
(9:40) Importance of customer reviews and Amazon's Vine program
(11:12) Alfred's best business advice and recommendations
(12:49) Closing remarks by Melinda Emerson
(13:07) Overview of SmallBizLady University and its courses
(13:42) Outro and podcast closing