DTC Drive Podcast by Lifesight

How to become an ecommerce retention master in 2023 & beyond with Daniel Budai

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We sat down with Daniel Budai who has built retention marketing for 150+ ecommerce companies and generated $50M+ revenue for them uncover some amazing nuggest on ecommerce retention. This podcast is powered by ⁠Lifesight⁠.


Takeaways


  • Gaps in retention which ecommerce brands are still implementing & how to change it
  • Importance of RFM Segments in ecommerce retention
  • How to engineer personalization nurture relationships with customers? Any examples of case studies here
  • How to design a retention engine across Email, SMS, push notifications & Ads? What are the gaps? Opportunities? Things folks still undervalue.
  • As an agency owner in 2023, how should you diversify your retention services in ecommerce? How should agencies adapt to changing times?


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