The Elite Agent Masterclass

How to Become an Elite Estate Agent: Lessons from Perry Power


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In this episode of the Elite Agent Masterclass, James hosts Perry Power, a well-known figure in the estate agency industry. 

  1. Perry's Background:
    • Perry Power is a seasoned estate agent with over a decade of experience.
    • He founded Power Bespoke in 2014 after parting ways with his previous business partner.
    • Perry’s obsessive and structured approach has been key to his success.
  2. Importance of Mindset:
    • Perry emphasizes the significance of mindset in estate agency.
    • He believes that focus, consistency, structure, and discipline are crucial to becoming an elite agent.
    • Perry openly shares his personal struggles, including a diagnosed mental breakdown in 2022, highlighting the importance of mental health awareness and proactive management.
  3. The Value of Mentorship:
    • Perry discusses the pivotal role of mentorship in his career, particularly the impact of Royston Guest’s guidance.
    • Surrounding yourself with mentors and coaches who can guide you through both business and personal challenges is essential for growth.
  4. Estate Agency Insights:
    • Perry is a strong advocate for tech-enabled experts in the estate agency industry.
    • He predicts that the future will favor agents who effectively leverage technology to enhance their expertise and client service.
    • Perry also highlights the importance of offering buyer representation services, noting that it can be more profitable than traditional sales.
  5. Lessons from Hardship:
    • Perry shares candidly about the difficulties he faced during the COVID-19 pandemic and the toll it took on his business and mental health.
    • He underscores the value of resilience and the necessity of pushing through tough times to achieve long-term success.
  6. Future of Estate Agency:
    • Perry sees the future of estate agency as one dominated by better-quality agents who are supported by technology.
    • He advocates for a shift in mindset from seeing other agents as competition to viewing them as colleagues and allies.

Notable Quotes:

  • "Nothing breeds failure like success. Marginal corrosion is just as important as marginal gains."
  • "Focus, consistency, structure, and discipline are the four pillars of becomin

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The Elite Agent MasterclassBy The Elite Agent Masterclass