In this episode of The Marketing Game, I dive into the world of social video campaigns and why they might not be getting the interaction you want. I share some valuable insights on the pitfalls of relying on clipped segments from long-form videos. I also introduce a new way to create social videos that ensures higher engagement and interaction from your audience. Tune in to discover actionable strategies for enhancing your social video content and driving better results for your campaigns.

Chapters:

(00:00) Introduction and new format

(01:23) Why your social videos aren't getting the interaction you want

(03:45) The changing landscape of video production and audience expectations(

05:30) The inefficiency of clipping long-form videos for social content

(07:15) The importance of a hook and resolution in social videos

(09:00) An example of a successful campaign approach

(12:30) Introducing the Campaign Content Package(

13:45) Upcoming episode with branding expert Warren Brown

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Produced by Clarity Podcastshttps://claritypodcasts.co.uk

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