Vacation Rental Scale-Up

How to Break the 200-Unit Bottleneck: Lessons from GuestReady’s Spain Deal


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Many property managers don’t fail — they stall.
And for a lot of STR operators, that stall happens around 100–200 units.

In this episode, we go inside GuestReady’s latest acquisition in Spain, its 12th to date, to unpack why that bottleneck exists — and how M&A is increasingly being used as a growth engine, not an exit.

🎙️ Lorenzo Ritella, Country Manager for Spain at GuestReady, joins RSU to break down:

  • Why so many PMs hit a ceiling at ~200 units

  • What GuestReady actually looks for when acquiring a company (hint: not tech)

  • Why multi-unit buildings are becoming the future of STR operations

  • How regulation is quietly reshaping acquisition strategy in Spain

  • Why selling isn’t the end — but often the start of the next growth phase

If you’re a property manager thinking about scaling, partnerships, or long-term survival in a regulated market, this episode is for you.

👍 Like, follow & share if this helped you think differently about growth

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Vacation Rental Scale-UpBy Thibault Masson for Rental Scale-Up