-This week on the pod we talked about Main Character Energy and how utilizing it successfully is crucial to the success of your brand and for customer retention. We talked about:

-What is MCE?

-Why is it important for our clients to feel that THEY are the MC? It can’t be all about you. You need to be the funny best friend who encourages.

-Ways to make your client the MC of your brand

1) talk to them, not about them

2) when you talk about you, frame it about them

3) story, story, story. Let them be the hero rather than about your accolades.

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Make sure you’re following us on all the socials:

The pod: @prettyprofeshpodcast

Sarah Voris: @sarahvoriswrites

Haley Westfall: @thewest.collective

Sarah Bell: @bellandwhistle.design