Let's Talk Orange

How to Build a Brand From Scratch


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Building a strong brand presence is important for business growth. Creating a cohesive brand will make your business more recognizable. Once you begin to gain a true understanding of your business's values, story, and identity you can begin to build a brand that attracts your ideal client.

In today's episode, Tyler sat down with Kelly Bennett to talk about her experience with helping businesses create a strong and recognizable brand. Kelly has been helping businesses build brands for over 11 years. She's breaking down the differences between personal and business brands and how to build a business that is authentic to you. She's also sharing tips on how you can identify your key branding aspects today.

Points Worth Listening To:

  • Kelly's journey to building her brand. (04:49)
  • Things to consider when creating a brand. (15:31)
  • Aligning your values with your brand. (26:38)
  • Creating a transparent brand that your community will love. (31:25)
  • Getting people to engage more with you and your brand. (35:18)

Guest Info:

  • Learn more about Kelly online at www.withkellybennett.com
  • Follow Kelly on Instagram @withkellybennett

Links mentioned in this episode:

  • Vege Nation
  • Market in the Alley
  • Local Creatives Meetup
  • Thrifts and Tangles
  • Event VIP Day With Events By Kirk

Final Thoughts:

  • Don't forget to like, review, and subscribe to the podcast.
  • Follow us on Instagram @theorangecollab

  • Join The Orange Collab Community on Facebook

  • Connect with us online at www.theorangecollab.com
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Let's Talk OrangeBy The Orange Collab

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