In this edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss how to create a target audience for Facebook Ads. Topics include building a cold audience, tapping into interests, and doing the proper research to determine your target audience.

Contact Information:

ePresence: http://www.epresence.me   http://www.twitter.com/epresenceme   http://www.linkedin.com/company/epresenceme   http://www.fb.me/epresenceme  http://www.instagram.com/epresenceme 

Mark Galvin: http://www.twitter.com/epresencemg   http://www.linkedin.com/in/epresencemg   http://www.fb.me/epresencemg   http://www.instagram.com/epresencemg 

Eric Welch: https://www.linkedin.com/in/ericwelch677/   https://twitter.com/ericthewelch 

Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, small business, entrepreneur, entrepreneurship, paid social media, Facebook Ads, target audience, audience

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