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How to Build a Predictable Pipeline


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Some say a predictable pipeline is an oxymoron.  Others such as guest Eric Quanstrom, CMO of Kitedesk says it is easy when you know how to build and manage  the top of the funnel.   The host is Jim Obermayer
About our Guest Eric Quanstrom
Eric leads all Marketing efforts at KiteDesk, from Awareness to Zealous fans, bringing a unique combination of marketing, digital media, technology and strategic experience to the role of CMO.  Previous to KiteDesk, Eric served as CMO of Pipeliner CRM, Nimble and COO of Sorenson Media. Other prior appointments include VP, Marketing at SightSpeed (acquired by Logitech, 2008), Director of Business DocuComp (acquired by DocsCorp) and News Corporation, as West Coast head of the Fox Online Properties.  Eric has an MBA in Marketing from San Francisco State University and BA in Journalism from San Diego State University.
About KiteDesk
KiteDesk offers a comprehensive sales engagement platform growth organizations. Combining account targeting, multi-channel sales engagement and analytics capabilities in a single application, KiteDesk helps salespeople dramatically increase productivity while decreasing the amount of time spent generating qualified meetings.
KiteDesk is a venture-backed, privately held company headquartered in Tampa, with offices throughout the United States. To learn more, please visit www.KiteDesk.com or connect with us on Linkedin, Facebook  or on Twitter @KiteDesk.
 
Sponsor for this show:
Goldmine CRM
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CRM RadioBy Susan Finch