Curious Business: Insights for B2B Growth

How to build a £300m business: Simon Haighton-Williams, The Adaptavist Group


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How do you turn a 15-person tech shop into a £300m global powerhouse? Is it instinct – or experience? What are the tough calls that fuel B2B growth? And how do you keep ahead and keep pushing forward?

Over the last 15 years, Simon Haighton-Williams, CEO of The Adaptavist Group, has led the company to annual revenues over £300 million. On a mission to make business work better, the Group now comprises over 1,000 employees in more than 15 countries, helping companies gain a competitive edge through its software and consultancy services. A staggering 57 million users work with its products, solutions, and services, including more than half of the Fortune 500.

Tune into this episode to hear:

  • The formative experiences that shaped Simon’s personal vision of business
  • The key transitions in scaling from 15 people to a £300m group
  • Why calculated risks are the only path to growth
  • How systems thinking and empathy are the fundamentals
  • Why thriving means being comfortable outside your comfort zone
  • Learn more about The Adaptavist Group and check the Digital Etiquette reports: www.theadaptavistgroup.com/

    Connect with Simon on LinkedIn:

    https://www.linkedin.com/in/simonwilliams/

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    Curious Business is here to bring you insights, experiences and ideas to help you think differently about your business and marketing. My name is Stephen Morris and I help start-ups and scale-ups gain clarity, take action and ignite momentum in their marketing and pipeline.


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    Curious Business: Insights for B2B GrowthBy Stephen Morris | Focused on B2B Growth