In this episode, Aisha of Jollof Station takes us on a journey through the birth and rise of her Jollof empire. She spills the beans on how she leveraged her Twitter (now X) audience to form her customer base. She talks about her plans to retire at 38, and also gives us an insight into the challenges of running a food business entirely virtually. The episode also raises some salient questions about protein choices; like is turkey overrated?

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