Kelly Schuknecht is the CEO of Two Mile High Marketing, where she helps business owners and CEOs who struggle with standing out in a crowded market and building a consistent, trusted presence. She provides thought leadership and personal branding strategies to help them amplify their voices, grow their influence, and attract new opportunities.

In this episode, you’ll learn:

→ How to overcome the fear of imposter syndrome

→ Strategies for translating thought leadership into engaging online content

→ Tips for refining your personal brand and message to attract your target audience

🧰 My Gear: https://davepoly.com/toolbox📬 Newsletter: https://davepoly.com/newsletter🎓 Pod Guest Course: https://davepoly.com/pod-guest-blueprint

✦✦✦

CONNECT WITH KELLY

🌐 Website: www.kellyschuknecht.com, www.twomilehighmarketing.com

📸 Instagram: https://www.instagram.com/beyondthebestseller

💼 LinkedIn: https://www.linkedin.com/in/kellyschuknecht

👤 Facebook: https://www.facebook.com/authorcoachingwithkelly

📹 YouTube: https://www.youtube.com/kellyschuknecht

✦✦✦

CONNECT WITH DAVE

🌐 Website: DavePolykoff.com

📸 Instagram: instagram.com/davepolykoff

💼 LinkedIn: linkedin.com/in/dave-polykoff/

🎵 TikTok: tiktok.com/@davepolykoff

👤 Facebook: facebook.com/davidpolykoff

🐦 X/Twitter: x.com/DavePoly

✦✦✦

00:00 Introduction to Kelly Schuknecht and Thought Leadership

01:23 Kelly's Journey from Publishing to Personal Branding

07:53 Strategies to Amplify Your Voice Online

11:25 Defining Thought Leadership and Overcoming Imposter Syndrome

20:56 The Importance of Consistent Content Creation

24:09 Ideal Clients and Developing a Personal Brand

27:01 Translating Expertise into Valuable Content

31:26 Building a Relatable and Authentic Online Persona

33:18 Lessons Learned and Maintaining a Positive Tone

37:19 Conclusion and How to Connect with Kelly Schuknecht