Have you been thinking about using paid ads to help build traffic to your website, so you can build your email list?  But you’re not sure how to get started?

Or maybe you have tried ads before, but so much has changed in the world of ads, especially with Facebook, that you’re not sure it’s still worth doing?

Today’s podcast episode features Oscar Garcia.  Oscar  has run online ads for the past 7 years.  And he’s used what he’s learned about ads to grow a business past the half million dollar mark in less than a year.  He did it by successfully running ads to a $27 offer that still currently works today - despite all the targeting and privacy changes that are happening.  

And Oscar is also the host of the OMG! Show, which is a podcast that helps business owners run profitable, paid traffic funnels

In this episode we talk about:

• Oscar’s journey to a successful business, which included doing something not many people do, when they get their first client
• What he did when he discovered that his marketing degree had not prepared him for real life marketing
• Starting his own agency and successfully growing it
• The strategy Oscar discovered for running profitable low ticket offers
• Why your audience size for Facebook matters even more, thanks to recent changes
• Advice on how long to test ads before switching them up
• The process Oscar uses to optimise his ads
• Why knowing your numbers is so important
• What to have on your sales page to maximise conversions
• Tips for planning your numbers baseline
• Why an upsell is like a slice of cheesecake
• Tips around bumps, bonuses and upsells
• And more …

 

There is a lot of really useful information here.  So if you’re interested in using ads to grow your email list, have a listen.  You’ll be glad you did.

See omnystudio.com/listener for privacy information.