In this episode of Instant's Click To Buy podcast, host Becca Anderson interviews Jordan Carruthers, founder of Lunify, who shares his journey from launching Hood Greetings to specializing in data-driven landing pages for health and wellness brands. The conversation covers essential insights on building effective landing pages, understanding customer pain points, the importance of personalization, and strategies for optimizing e-commerce sites on a budget. Jordan emphasizes the significance of using data to inform design decisions and the need for mobile optimization in today's digital landscape.

Music from #Uppbeat: License code: MY91MH8USS4YRWID