On today's episode of the Contract Lens Podcast, Gary Zuder, VP of Sales at Malbek, chats with Matt Linder, Senior Manager for Stout's Legal Management Consulting practice, about how to build the business case for contract management. Matt begins by explaining how creating several "flavors" of the business case improve the effectiveness and cohesiveness within an organization. Matt shares the who, what, and how that goes into a business case and the best ways to appeal to all facets of the business impacted by contracts. Using anecdotes from his experiences defining business requirements, he points out that the best business cases go way beyond cost benefits to align with business goals. He also dives into the pains, gains, and fears that push companies to buy and how to show that a CLM solution can help solve these problems. So grab a glass of wine – or beer in this case – and let's talk contracts!

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