Once a restaurant has a data collection system in place, the next step is to galvanize the team around collecting that data. More often than not, that is easier said than done. In today’s episode, Jamie Oikle and Josh Kopel provide proven tactics and strategies for inspiring your staff to collect customer data while providing offers that will convince your customers to provide their information.

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Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

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