In this episode of The Well Designed Wedding, we’re talking all about one of the most impactful creative partners you’ll hire for your celebration: your floral designer. While florals often set the emotional tone and visual identity of the day, many couples focus solely on pretty pictures when choosing a florist. I’m walking you through what really matters when making this decision, including production capabilities, collaboration style, and how aligned a florist’s design sensibility is with your vision.

We’ll explore the difference between florists who act as order takers vs. true designers, the red flags to watch for when reviewing proposals, and the questions you may not think to ask, like those regarding installations and setup. Whether you’re drawn to high-impact floral installations, or nuanced, seasonal blooms, this episode will help you confidently choose a floral partner who can deliver beauty, intention, and cohesion. Your flowers shouldn’t just be beautiful, they should elevate your entire wedding experience.

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